JC•NYC Flashback

JapanCulture•NYC is on vacation in Japan, so instead of writing a bunch of stories, we thought we’d revisit a few favorites that you may have missed in the last couple of years. Since food and drink are always hot topics, we thought that would be a great place to start.

New York Mutual Trading is a New York/New Jersey-based company that sells Japanese restaurant supplies and equipment and distributes Japanese food products throughout the US. They have a showroom in Midtown called MTC Kitchen, where you can buy Japanese knives, kitchenware, tableware, and restaurant supplies.

Each year New York Mutual Trading puts on the Japanese Food and Restaurant Expo, a fabulous trade show where vendors exhibit their products to folks in the restaurant industry. When JapanCulture•NYC covered JFRE in 2012, the story was picked up by The New York Times.

Here’s an excerpt:

What’s new in Japanese food and drink? To check out the latest trends in the Japanese food industry, JapanCulture•NYC went to the Japanese Food and Restaurant Expo (JFRE) at the Metropolitan Pavilion.New York Mutual Trading brought together 76 vendors to show off their new products in the areas of packaged foods, seasonings, and beverages. This annual event, which is in its 19th year, allows people involved in New York’s food and beverage industries to meet the exhibitors, test new products, and – if the exhibitors are fortunate – place orders for their restaurants, bars, or stores. The expo also offered informative demos about what’s trending in Japan and, to a certain extent, here in New York. (Read more)

This year we took our camera to JFRE to capture the trends in Japanese food and drink. Check out the story here, our Flickr set here, and our video here.